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Sponsorship

Eagle, Lynne

Authors

Lynne Eagle



Contributors

Philip J Kitchen
Editor

Patrick De Pelsmacker
Editor

Lynne Eagle lynne.eagle@uwe.ac.uk
Editor

D. E. Schultz
Editor

Citation

Eagle, L. (2005). Sponsorship. In P. J. Kitchen, P. De Pelsmacker, L. Eagle, & D. E. Schultz (Eds.), A Reader In Marketing Communications. London: Routledge

Publication Date Jan 1, 2005
Peer Reviewed Peer Reviewed
Book Title A Reader In Marketing Communications
ISBN 9780415356497
Keywords sponsorship, marketing communications
Public URL https://uwe-repository.worktribe.com/output/1054737
Publisher URL http://www.routledge.com/books/details/9780415356497/


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