Lynne Eagle
Advertising (Case Study)
Eagle, Lynne
Authors
Contributors
J. Summers
Editor
M. Gardner
Editor
Citation
Eagle, L. (2005). Advertising (Case Study). In J. Summers, & M. Gardner (Eds.), Essentials of MarketingThompson Learning
| Publication Date | Jan 1, 2005 |
|---|---|
| Peer Reviewed | Peer Reviewed |
| Book Title | Essentials of Marketing |
| Keywords | advertising, case study, marketing |
| Publisher URL | http://edu.cengage.co.uk/ |