Skip to main content

Research Repository

Advanced Search

Key account management in financial services

Cheverton, Peter; Hughes, Tim; Foss, Bryan; Stone, Merlin

Authors

Peter Cheverton

Tim Hughes Tim.Hughes@uwe.ac.uk
Professor in Applied Marketing

Bryan Foss

Merlin Stone



Book Type Authored Book
Publication Date Jan 1, 2005
Peer Reviewed Not Peer Reviewed
ISBN 9780749450694
Keywords key account management, financial services
Public URL https://uwe-repository.worktribe.com/output/1054293
Publisher URL http://www.koganpage.com/products/key-account-management-in-financial-services/MarketingandSales/M/Sales/M003/1002370/9780749450694/


You might also like



Downloadable Citations