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A comparative analysis of board disclosures of selected pharmaceuticals companies of Bangladesh and the UK (2019)
Journal Article
This research aims to compare the board disclosures in the annual reports of selected pharmaceutical companies in the UK and Bangladesh. The sample consists of 10 purposively selected pharmaceutical companies from both countries. A secondary qualitat... Read More about A comparative analysis of board disclosures of selected pharmaceuticals companies of Bangladesh and the UK.
Building brand awareness: The role of celebrity endorsement in advertisements (2018)
Journal Article
Advertisers believe that celebrity endorsement is a competent marketing tool for building brand awareness. Based on Elaboration Likelihood Model, this research aims at exploring how celebrity endorsement in advertisement creates brand awareness. A qu... Read More about Building brand awareness: The role of celebrity endorsement in advertisements.
Film genre prediction and analysis using multimodal embeddings from large models: The case of noir (2025)
Journal Article
We used embeddings (numerical representations) from open-sourced language and image models to compare and contrast films in the “noir” and “neo-noir” genres with each other and with those in other genres, using as proxy sources the available plot sum... Read More about Film genre prediction and analysis using multimodal embeddings from large models: The case of noir.
Sex and the social order: Creative approaches to teaching the history of gender and sexuality in modern Britain (2025)
Journal Article
As History researchers and teachers, we want our students to discover the excitement that can be found in original historical research, and in how this research can be used to make a difference in and with our communities. Teaching, research, and pub... Read More about Sex and the social order: Creative approaches to teaching the history of gender and sexuality in modern Britain.