Beverley Hill
The public apology as a reputational paradox
Hill, Beverley
Authors
Citation
Hill, B. (2013, July). The public apology as a reputational paradox. Paper presented at Academy of Marketing Conference 2013, University of South Wales, UK
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | Academy of Marketing Conference 2013 |
| Conference Location | University of South Wales, UK |
| Start Date | Jul 8, 2013 |
| End Date | Jul 11, 2013 |
| Publication Date | Jul 8, 2013 |
| Publicly Available Date | Jun 7, 2019 |
| Peer Reviewed | Peer Reviewed |
| Keywords | reputation, corporate communications, crisis, public apologies, language |
| Public URL | https://uwe-repository.worktribe.com/output/929857 |
| Publisher URL | https://marketing.conference-services.net/resources/327/3554/pdf/AM2013_0351_paper.pdf |
| Related Public URLs | https://marketing.conference-services.net/programme.asp?conferenceID=3554&action=prog_list&session=27112 https://www.academyofmarketing.org/conference-2013/conference-programme |
| Additional Information | Title of Conference or Conference Proceedings : Academy of Marketing Conference 2013 |
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