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Investigating key antecedents of customer satisfaction in B2B information service firms (2014)
Conference Proceeding
Kumar, V., Kumari, A., Ruan, X., Garza-Reyes, J. A., & Akkaranggoon, S. (2014). Investigating key antecedents of customer satisfaction in B2B information service firms. In IFIP Advances in Information and Communication Technology (327-337). https://doi.org/10.1007/978-3-662-45526-5_30

Service sector has grown significantly over the years and now is one of the major contributors of the Gross Domestic Product (GDP) of most of the developed and developing economies. Within the service sector, information economy has grown significant... Read More about Investigating key antecedents of customer satisfaction in B2B information service firms.