All Outputs (51)

Back to basics: Sharing goals and developing trust in global virtual teams. (2003)
Book Chapter
Tucker, R., & Panteli, N. (2003). Back to basics: Sharing goals and developing trust in global virtual teams. In Organizational Information Systems in the Context of Globalization. IFIP — The International Federation for Information Processing, vol. 126, Springer, pp. 85-98 (85-98). Springer. https://doi.org/10.1007/978-0-387-35695-2_6

Ensuring congruence in international knowledge transfer: Some experience with the Balkans region (2003)
Presentation / Conference
Cicmil, S., & Upchurch, M. (2003, December). Ensuring congruence in international knowledge transfer: Some experience with the Balkans region. Presented at 12th MET international research seminar: Managing Economic Transition: From the Baltics to the Balkans, Bristol University, Bristol, UK

Bringing policies to life: The vital role of front line managers in people management (2003)
Report
Hutchinson, S., & Purcell, J. (2003). Bringing policies to life: The vital role of front line managers in people management

Brand equity and brand vulnerability: The impact of gray marketing/parallel importing on brand equity and values (2003)
Journal Article
Eagle, L., Kitchen, P. J., Rose, L. C., & Moyle, B. (2003). Brand equity and brand vulnerability: The impact of gray marketing/parallel importing on brand equity and values. European Journal of Marketing, 37(10), 1332-1349. https://doi.org/10.1108/03090560310487130

Brand equity has received significant academic attention since the mid‐1990s. This has been driven partly by changes in international accounting standards as they relate to the reporting of the financial value of intangible assets. A more prominent d... Read More about Brand equity and brand vulnerability: The impact of gray marketing/parallel importing on brand equity and values.

Marketing challenges in E-banking: Standalone or integrated? (2003)
Journal Article
Hughes, T. (2003). Marketing challenges in E-banking: Standalone or integrated?. Journal of Marketing Management, 19(9-10), 1067-1085. https://doi.org/10.1362/026725703770558321

Managing Innovation in Construction (2003)
Book
Jones, M., & Saad, M. (2003). Managing Innovation in Construction. Thomas Telford Limited

Marketing communications implications of children's new electronic media use: A survey of parental opinions and perceptions (2003)
Journal Article
Eagle, L., Bulmer, S., & De Bruin, A. (2003). Marketing communications implications of children's new electronic media use: A survey of parental opinions and perceptions. Journal of Marketing Communications, 9(3), 129-146. https://doi.org/10.1080/1352726032000088904

Currently new electronic media, the Internet in particular, are poised to become a major part of the marketing and communications mix, not only for adults but also children. This poses challenges and heralds a new debate on both protection of the you... Read More about Marketing communications implications of children's new electronic media use: A survey of parental opinions and perceptions.

Learning (about) project management: Complexity and action (2003)
Presentation / Conference
Cicmil, S., & Greenwood, M. (2003, September). Learning (about) project management: Complexity and action. Presented at 1st conference on Excellence in Teaching and Learning Project Management, Bournemouth, UK

Class, Gender and the Family Business (2003)
Book
Mulholland, K. (2003). Class, Gender and the Family Business. Palgrave Macmillan

Temporary work in the public services: Implications for equal opportunities (2003)
Journal Article
Conley, H. (2003). Temporary work in the public services: Implications for equal opportunities. Gender, Work and Organization, 10(4), 455-477. https://doi.org/10.1111/1468-0432.00206

This article examines the impact of the growing number of temporary employment contracts in the public sector on equal opportunity theory, policy and practice. Quantitative and qualitative data from two case study local authorities are utilized to ex... Read More about Temporary work in the public services: Implications for equal opportunities.

Some implications of the ‘complex responsive processes’ concept for studying IT-projects (2003)
Presentation / Conference
Cicmil, S. (2003, August). Some implications of the ‘complex responsive processes’ concept for studying IT-projects. Presented at NFF (Scandinavian Academy of Business and Management) biannual conference, Reykjavik, Iceland

The role of empathy in relationship marketing (2003)
Presentation / Conference
Marandi, E., & Ranchhod, A. (2003, July). The role of empathy in relationship marketing. Paper presented at Academy of Marketing Conference, Birmingham, UK

CRM masterclasses: lessons from the frontline (2003)
Presentation / Conference
Hughes, T. (2003, July). CRM masterclasses: lessons from the frontline. Paper presented at Academy of Marketing Conference, Birmingham, UK

Observations on obesity: Rhetoric and recommendations on advertising bans and taxes (2003)
Presentation / Conference
Eagle, L., Bulmer, S., & De Bruin, A. (2003, June). Observations on obesity: Rhetoric and recommendations on advertising bans and taxes. Paper presented at International Conference on Corporate and Marketing Ccommunications, London, UK

Clothing diaries as performative spaces (2003)
Presentation / Conference
Morey, Y. (2003, June). Clothing diaries as performative spaces. Paper presented at Australian Qualitative Research Conference, Sydney, Australia

Audience and performativity in clothed displays (2003)
Presentation / Conference
Morey, Y. (2003, June). Audience and performativity in clothed displays. Paper presented at Making an Appearance Fashion Conference, Brisbane, Australia

Square peg, round hole: Can marketing based concepts such as the ‘product’ and the ‘marketing mix’ have a useful role in the political marketing arena? (2003)
Presentation / Conference
Lloyd, J. (2003, June). Square peg, round hole: Can marketing based concepts such as the ‘product’ and the ‘marketing mix’ have a useful role in the political marketing arena?. Paper presented at PSA Conference, Leicester, UK

Marketing communication and communicating marketing: What should we encourage our students to learn (2003)
Presentation / Conference
Eagle, L., Hunt, L. M., & Kitchen, P. J. (2003, June). Marketing communication and communicating marketing: What should we encourage our students to learn. Paper presented at 8th International Conference on Corporate and Marketing Communications, London, UK

Food in the children’s media environment (2003)
Presentation / Conference
Bulmer, S., Hawkins, J., & Eagle, L. (2003, June). Food in the children’s media environment. Paper presented at Australia New Zealand Marketing Academy Conference, Adelaide, Australia

DTCA: Impacting demand and the demanding? Diverse perceptions from medical professionals (2003)
Presentation / Conference
Eagle, L., & Chaimberlain, K. C. (2003, June). DTCA: Impacting demand and the demanding? Diverse perceptions from medical professionals. Paper presented at 8th International Conference on Corporate and Marketing Communications, London, UK