Skip to main content

Research Repository

Advanced Search

All Outputs (7)

Servitization of manufacturing: Exploring financial performance (2017)
Presentation / Conference
Ruizalba, J., Soares, A., & Izadi, J. (2017, June). Servitization of manufacturing: Exploring financial performance. Presented at Centre for Business & Industrial Marketing (CBIM) Academic Workshop, Stockholm Business School, Stockholm, Sweden

(1) Research question This research aims at investigating the impact of servitization on firm financial performance of listed manufacturing companies. (2) Theoretical background Most of the existing research on industrial services and servitizatio... Read More about Servitization of manufacturing: Exploring financial performance.

Assessing the impact of gamification on students’ engagement and motivation (2016)
Presentation / Conference
Ruizalba, J., Soares, A., & Nato, J. (2016, July). Assessing the impact of gamification on students’ engagement and motivation. Presented at 8th annual International Conference on Education and New Learning Technologies (EDULEARN16), Barcelona, Spain

Gamification is gaining momentum in Higher Education (HE) as scholars begin to enquire what they can learn from game experiences to improve students’ engagement and motivation (Niman, 2014). Gamification does not mean using games, instead it refers t... Read More about Assessing the impact of gamification on students’ engagement and motivation.

Servitization and co-creation: Customers’ Perspective (2016)
Presentation / Conference
Ruizalba, J., Soares, A., Rodriguez-Molina, M., & Frías, D. (2016, June). Servitization and co-creation: Customers’ Perspective. Presented at 2016 Center for Business & Industrial Marketing (CBIM) Academic Workshop: Extending Value Through Product, Service and Platform Innovations, The Faculty of Economics and Business, University of the Basque Country – UPV/EHU, Bilbao, Spain

This research aims at investigating the moderating role of co-creation in the implementation of servitization strategies (in a B2B context) in the pharmaceutical industry from the perspective of customers (that is the servitized firms). Servitizati... Read More about Servitization and co-creation: Customers’ Perspective.

Enhancing student engagement through case method with guest speakers (CMGS) (2015)
Presentation / Conference
Ruizalba, J., Soares, A., Almenta, E., & Vallespin, M. (2015, June). Enhancing student engagement through case method with guest speakers (CMGS). Presented at UWL 2015 Teaching and Learning Conference, University of West London, London, England

Enhancing student engagement through Case method with Guest Speakers (CMGS)

The influence of inter-firm relationships on Supply Chain Quality Management (2012)
Presentation / Conference
Soares, A., Soltani, E., & Liao, Y. (2012, March). The influence of inter-firm relationships on Supply Chain Quality Management. Presented at 4th Annual International Conference of the Association of Global Management Studies (AGMS), University of California, Berkeley (Berkeley, USA)

Claims of the association between inter-firm relationships and the successful implementation of Supply Chain Quality Management (SCQM) practices have been long discussed in the literature. Nevertheless, these assumptions lack consistent empirical sup... Read More about The influence of inter-firm relationships on Supply Chain Quality Management.