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All Outputs (29)

Quality in project environments: A nonconventional agenda (2000)
Journal Article
Cicmil, S. (2000). Quality in project environments: A nonconventional agenda. International Journal of Quality and Reliability Management, 17(4), 554-570. https://doi.org/10.1108/02656710010298599

A growing body of evidence indicates the emerging applications of projects and their role in modern businesses. The agreement over project success criteria and delivery of a quality product still remains a key managerial concern. Underlying theoretic... Read More about Quality in project environments: A nonconventional agenda.

Donor retention: Some reflections on current practice (2000)
Presentation / Conference
Sargeant, A. (2000, November). Donor retention: Some reflections on current practice. Paper presented at National Society of Fund Raising Executives- Annual Canadian Conference, Toronto, Canada

Predicting donor value: the role of perceptions (2000)
Presentation / Conference
Sargeant, A., Ford, J. B., & West, D. C. (2000, October). Predicting donor value: the role of perceptions. Paper presented at Atlantic Marketing Association Conference, Marketing in the Century Ahead, Charleston, South Carolina

Perceptual determinants of donor value (2000)
Presentation / Conference
Sargeant, A., Ford, J. B., & West, D. C. (2000, October). Perceptual determinants of donor value. Paper presented at Direct Marketing Association Annual Conference, New Orleans

Building donor loyalty through lifetime value (2000)
Presentation / Conference
Sargeant, A. (2000, June). Building donor loyalty through lifetime value. Paper presented at La Asociacion Mexicana de Profesionales en Obtencion de Fondos y Desarrollo Institucional A.C., Philanthropy Conference, Mexico City, Mexico

Bluffers guide to lifetime value (2000)
Presentation / Conference
Sargeant, A. (2000, June). Bluffers guide to lifetime value. Paper presented at ICFM Annual Conference

Public trust and confidence (2000)
Presentation / Conference
Sargeant, A. (2000, June). Public trust and confidence. Paper presented at ICFM Annual Conference, Birmingham, UK

How to build donor loyalty (2000)
Presentation / Conference
Sargeant, A. (2000, June). How to build donor loyalty. Paper presented at 20th International Fund Raising Workshop, Golden Tulip Conference Centre, Leeuwenhorst, Amsterdam, Holland

Managing donor defection: Why should donors stop giving (2000)
Presentation / Conference
Sargeant, A. (2000, June). Managing donor defection: Why should donors stop giving. Paper presented at Taking Fundraising Seriously, Taking Donor Dynamics Beyond the Comfort Zone. 13th Annual Symposium, Indiana Centre on Philanthropy, Indianapolis, Indiana

A world on the move (2000)
Presentation / Conference
Sargeant, A. (2000, June). A world on the move. Paper presented at 20th International Fund Raising Workshop, Golden Tulip Conference Centre, Leeuwenhorst, Amsterdam Holland

Nonprofit customer retention: Why do donors quit? (2000)
Presentation / Conference
Sargeant, A., Ford, J. B., & West, D. (2000, June). Nonprofit customer retention: Why do donors quit?. Paper presented at Marketing Advances in the New Millennium: Proceedings of the Society for Marketing Advances Annual Conference

Market segmentation in the Indonesian banking sector: The relationship between demographics and desired customer benefits (2000)
Journal Article
Alfansi, L., & Sargeant, A. (2000). Market segmentation in the Indonesian banking sector: The relationship between demographics and desired customer benefits. International Journal of Bank Marketing, 18(2), 64-74. https://doi.org/10.1108/02652320010322976

The recent economic turmoil in Indonesia has hit the financial service sector hard. Consumer confidence in banks is low and institutions are having to work harder than ever to recruit and retain their customers. In this article the potential for bank... Read More about Market segmentation in the Indonesian banking sector: The relationship between demographics and desired customer benefits.

Modelling internal communications in the financial services sector (2000)
Journal Article
Sargeant, A., & Asif, S. (2000). Modelling internal communications in the financial services sector. European Journal of Marketing, 34(3-4), 299-318. https://doi.org/10.1108/03090560010311867

The increasingly competitive financial service environment has recently forced organizations to consider the role that their employees might play in the attainment of a genuinely sustainable source of competitive advantage. The role of internal commu... Read More about Modelling internal communications in the financial services sector.

Emerging trends in the use of the Internet – lessons from the football sector (2000)
Journal Article
Beech, J., Chadwick, S., & Tapp, A. (2000). Emerging trends in the use of the Internet – lessons from the football sector. Qualitative Market Research: An International Journal, 3(1), 38-46. https://doi.org/10.1108/13522750010310479

Literature findings suggest a powerful role for Web sites in football club marketing. The authors used this as a springboard for an exploratory study which combined qualitative interviews with empirical observations of football Web sites. Links were... Read More about Emerging trends in the use of the Internet – lessons from the football sector.