Digital methods as mainstream methodology (DMMM)
(2013)
Journal Article
Morey, Y. (2013). Digital methods as mainstream methodology (DMMM). International Journal of Market Research, 55(3), 459-461
Formed in 2011 out of a broad commitment to increase the use and understanding of digital methods in meaningful and appropriate ways, the Network aims to: gauge the field, foster debate, build capacity and highlight innovation in the use of digital... Read More about Digital methods as mainstream methodology (DMMM).