All Outputs (78)

One in ten older adults aged >45 years report having no-one to turn to for help at the end of life apart from professionals - Who are they? (2019)
Presentation / Conference
Verne, J., Tapp, A., Nancarrow, C., Morey, Y., & Warren, S. (2019, May). One in ten older adults aged >45 years report having no-one to turn to for help at the end of life apart from professionals - Who are they?. Poster presented at 16th World Congress of the European Association for Palliative Care (EPAC), Berlin, Germany

- Background: There is increased interest in the impact of living alone and loneliness on people’s wellbeing at the end of life and practicality of providing care, especially at home. In a nationally representative sample of 3,590 people aged >45 yea... Read More about One in ten older adults aged >45 years report having no-one to turn to for help at the end of life apart from professionals - Who are they?.

Political Affiliation and Population Views on the Role of Family and Volunteer Carers to Supplement State Provision in End of Life Care in England (2019)
Presentation / Conference
Verne, J., Tapp, A., Nancarrow, C., Warren, S., & Morey, Y. (2019, May). Political Affiliation and Population Views on the Role of Family and Volunteer Carers to Supplement State Provision in End of Life Care in England. Poster presented at 16th World Congress of the European Association for Palliative Care, Berlin, Germany

Political affiliation and population views on the role of family and volunteer carers to supplement state provision in end of life care in England Alan Tapp, Clive Nancarrow, Yvette Morey, Stella Warren, Julia Verne Background: In England politicia... Read More about Political Affiliation and Population Views on the Role of Family and Volunteer Carers to Supplement State Provision in End of Life Care in England.

Analysing cycling as a social practice: An empirical grounding for behaviour change (2015)
Journal Article
Spotswood, F., Chatterton, T., Tapp, A., & Williams, D. (2015). Analysing cycling as a social practice: An empirical grounding for behaviour change. Transportation Research Part F: Traffic Psychology and Behaviour, 29, 22-33. https://doi.org/10.1016/j.trf.2014.12.001

© 2014 The Authors. Published by Elsevier Ltd. Despite significant national and local efforts over the last decade to stimulate uptake of cycling in the UK, levels of cycling (particularly utility cycling) remain at around 2% of journeys. Understandi... Read More about Analysing cycling as a social practice: An empirical grounding for behaviour change.

Online access panels for surveys on public health and epidemiology (2014)
Report
Nancarrow, C., & Tapp, A. (2014). Online access panels for surveys on public health and epidemiology

In both the private and public sectors research on attitudes and behaviour is often carried out using “online access panels” – panels sometimes consisting of hundreds of thousands of members of the public who have agreed to answer questionnaires on a... Read More about Online access panels for surveys on public health and epidemiology.

Use Of The Warwick-Edinburgh mental wellbeing scale in a survey study of self-reported self-harm amongst 13 – 18 year olds across England (2014)
Presentation / Conference
Morey, Y., Mellon, D., Verne, J., Tapp, A., & Dailami, N. (2014, February). Use Of The Warwick-Edinburgh mental wellbeing scale in a survey study of self-reported self-harm amongst 13 – 18 year olds across England. Paper presented at South West Public Health Scientific Conference, Weston-Super-Mare, UK

From the 4Ps to COM-SM: Reconfiguring the social marketing mix (2013)
Journal Article
Gordon, R., Tapp, A., & Spotswood, F. (2013). From the 4Ps to COM-SM: Reconfiguring the social marketing mix. Journal of Social Marketing, 3(3), 206-222. https://doi.org/10.1108/JSOCM-01-2013-0011

In this paper, the authors aim to contend that the 4Ps of social marketing have been stretched beyond breaking point. Originally designed for social marketing mixes that contained products and prices, the social marketing 4Ps are no longer fit for pu... Read More about From the 4Ps to COM-SM: Reconfiguring the social marketing mix.

Beyond persuasion: A cultural perspective of behaviour (2013)
Journal Article
Spotswood, F., & Tapp, A. (2013). Beyond persuasion: A cultural perspective of behaviour. Journal of Social Marketing, 3(3), 275-294. https://doi.org/10.1108/JSOCM-01-2013-0006

Purpose: This research suggests that understanding problem behaviours through a cultural lens may offer multifarious layers of insight and provide opportunities for more effective intervention than the classical psychological perspective and cognitiv... Read More about Beyond persuasion: A cultural perspective of behaviour.

A panel-based prevalence study of self-reported self-harm in adolescents aged 13-18 in England, their associated attitudes and behaviours (2013)
Presentation / Conference
Mellon,, D., Morey, Y., Verne, J., Tapp, A., Dailami, N., & Leggett, S. (2013, September). A panel-based prevalence study of self-reported self-harm in adolescents aged 13-18 in England, their associated attitudes and behaviours. Paper presented at Public Health England Annual Conference 2013, University of Warwick

Social Marketing (2012)
Book
Eagle, L., Dahl, S., Hill, S., Bird, S., Spotswood, F., & Tapp, A. (2012). Social Marketing. Pearson Education

Social marketing is receiving unprecedented focus and support from government, the private sector and charities internationally. Social marketing attempts to educate people in the hope that they will make ‘informed’(i.e. healthy) choices regarding di... Read More about Social Marketing.

Overcoming the self-image incongruency of non-cyclists (2012)
Journal Article
Leonard, S., Spotswood, F., & Tapp, A. (2012). Overcoming the self-image incongruency of non-cyclists. Journal of Social Marketing, 2(1), 23-36. https://doi.org/10.1108/20426761211203238

Purpose: The image of cyclists has been increasingly recognised as an important factor in social marketing programmes aimed at increasing cycling. The purpose of this paper is to present findings from a multi-stage research project exploring image in... Read More about Overcoming the self-image incongruency of non-cyclists.

Some reasonable but uncomfortable questions about social marketing (2012)
Journal Article
Spotswood, F., French, J., Tapp, A., & Stead, M. (2012). Some reasonable but uncomfortable questions about social marketing. Journal of Social Marketing, 2(3), 163-175. https://doi.org/10.1108/20426761211265168

The purpose of this paper is to explore the scope of social marketing by re-examining some of its core concepts: the balance between the “wants” of individuals with the “needs” of society; the nature of exchange; the inclusion of techniques not expli... Read More about Some reasonable but uncomfortable questions about social marketing.

Ta(l)king Responsibility: Discourse analysis as a critical method for understanding behaviour and behaviour change (2012)
Presentation / Conference
Morey, Y., Collins, K., & Tapp, A. (2012, May). Ta(l)king Responsibility: Discourse analysis as a critical method for understanding behaviour and behaviour change. Paper presented at Open University Institute of Social Marketing Conference, Milton Keynes, UK

'Binge Drinking': A tribal brand for socio-economically disadvantaged young people? (2010)
Presentation / Conference
Spotswood, F., & Tapp, A. (2010, April). 'Binge Drinking': A tribal brand for socio-economically disadvantaged young people?. Paper presented at 6th International Colloquium, ESADE Business School, Barcelona, Spain

How social marketing can encourage teenage breastfeeding (2009)
Report
Tapp, A., Withall, J., Rhodes, C., & Warren, S. (2009). How social marketing can encourage teenage breastfeeding

Exploring how social marketing may encourage safe driving amongst young males: A literature review (2008)
Report
Tapp, A., & Bird, S. (2008). Exploring how social marketing may encourage safe driving amongst young males: A literature review

Does trying to do good equate to doing no harm? Ethical dimensions of social marketing (2008)
Presentation / Conference
Eagle, L., Bird, S., Tapp, A., & Spotswood, F. (2008, September). Does trying to do good equate to doing no harm? Ethical dimensions of social marketing. Paper presented at World Social Marketing Conference, Brighton

Internal marketing to support social marketing: A case study from the Fire & Rescue Service (2008)
Presentation / Conference
Bird, S., Eagle, L., Tapp, A., & Spotswood, F. (2008, September). Internal marketing to support social marketing: A case study from the Fire & Rescue Service. Paper presented at World Social Marketing Conference, Brighton

Lighting the touchpaper. How social marketing can help ignite active Bristol (2008)
Report
Tapp, A., Eagle, L., Bird, S., & Spotswood, F. (2008). Lighting the touchpaper. How social marketing can help ignite active Bristol

Achieving effective academic/practitioner knowledge exchange in marketing (2008)
Journal Article
Hughes, T., Tapp, A., & Hughes, R. (2008). Achieving effective academic/practitioner knowledge exchange in marketing. Journal of Marketing Management, 24(1-2), 221-240. https://doi.org/10.1362/026725708X274019

Marketing management research and teaching has been criticised for some time as being divorced from practice. However, there has been little research into the nature of knowledge exchange between academics and practitioners in the marketing field. In... Read More about Achieving effective academic/practitioner knowledge exchange in marketing.

Social marketing based strategy for obesity interventions (2008)
Report
Tapp, A., Eagle, L., & Spotswood, F. (2008). Social marketing based strategy for obesity interventions