Innovation and the children of the revolution: Facebook and value co-creation
(2010)
Journal Article
Marandi, E., Little, E., & Hughes, T. (2010). Innovation and the children of the revolution: Facebook and value co-creation. Marketing Review, 10(2), 169-183. https://doi.org/10.1362/146934710X505762
All Outputs (3)
The impact of personal values on perception of service provider empathy and customer loyalty (2006)
Journal Article
Marandi, E., & Little, E. (2006). The impact of personal values on perception of service provider empathy and customer loyalty
Achieving a services marketing orientation: the case of a UK manufacturer (2005)
Journal Article
Little, E., Tait, C., & Marandi, E. (2005). Achieving a services marketing orientation: the case of a UK manufacturer