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Exploring social marketing options for conducting anti-corruption campaign in Indonesia (2021)
Thesis
Rosidah, R. Exploring social marketing options for conducting anti-corruption campaign in Indonesia. (Thesis). University of the West of England. Retrieved from https://uwe-repository.worktribe.com/output/7249103

Social marketing has been widely used to promote social change for the benefit of individuals and society. It has been established as an evidence- and insight-based approach to a social campaign that focuses on changing people’s behaviour. As it has... Read More about Exploring social marketing options for conducting anti-corruption campaign in Indonesia.