Contracts: “Help wanted” to deliver advanced services
(2022)
Conference Proceeding
Alves, K., Oliver, S., & West, S. (2022). Contracts: “Help wanted” to deliver advanced services. In Competitive Advantage in the Digital Economy (CADE 2022) (150-157). https://doi.org/10.1049/icp.2022.2057
Technology-supported business models associated with Servitization and digitally-enhanced Advanced Services rely on the co-creation of value that emerges during engagements between customers and suppliers. This value must be clearly identified in ord... Read More about Contracts: “Help wanted” to deliver advanced services.