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Segmentation strategies for strengthening sun protection behaviours within the UK (2011)
Presentation / Conference
Jones, S., Eagle, L., Kemp, G., Scammell, K., Naumann, L., & Hiom, S. (2011, April). Segmentation strategies for strengthening sun protection behaviours within the UK. Paper presented at The 2nd World Non-Profit and Social Marketing Conference

Who can you trust? Deciphering decline in trust of government-sponsored sources of health information (2011)
Presentation / Conference
Eagle, L., Jones, S., & Kemp, G. (2011, April). Who can you trust? Deciphering decline in trust of government-sponsored sources of health information. Paper presented at The 2nd World Non-Profit and Social Marketing Conference

Sun protection: North and South – A comparison of attitudes and behaviours of young adults in the UK and NZ: Implications for UK interventions (2011)
Presentation / Conference
Eagle, L., Jones, S., Kemp, G., Hawkins, J., Bulmer, S., & Verne, J. (2011, April). Sun protection: North and South – A comparison of attitudes and behaviours of young adults in the UK and NZ: Implications for UK interventions. Paper presented at 2011 World Social Marketing Conference, Dublin, Ireland

Mass media barriers to social marketing interventions: The example of sun protection in the UK (2011)
Journal Article
Kemp, G. A., Kemp, G., Eagle, L., & Verne, J. (2011). Mass media barriers to social marketing interventions: The example of sun protection in the UK. Health Promotion International, 26(1), 37-45. https://doi.org/10.1093/heapro/daq048

The role of the mass media in communicating health-related information to the wider population is the focus of this paper. Using the example of sun protection within the UK, we highlight some of the major challenges to raising awareness of steadily i... Read More about Mass media barriers to social marketing interventions: The example of sun protection in the UK.

Intervention strategies aimed at improving outdoor workers’ sun protection (2010)
Other
Jones, S., Eagle, L., Kemp, G., & Verne, J. (2010). Intervention strategies aimed at improving outdoor workers’ sun protection

Impact of celebrity role models’ behaviour on sun protection communications targeting young people (2010)
Other
Eagle, L., Kemp, G., Jones, S., & Verne, J. (2010). Impact of celebrity role models’ behaviour on sun protection communications targeting young people

National skin cancer campaigns (2010)
Other
Eagle, L., Jones, S., Kemp, G., Hiom, S., Naumann, L., & Cerny, C. (2010). National skin cancer campaigns

Social marketing-based strategy for sun protection interventions: supplementary document: Quantitative benchmark Cornwall PCT region. Report prepared for South West Public Health Observatory (2009)
Report
Jones, S., Eagle, L., Kemp, G., & Hughes, R. (2009). Social marketing-based strategy for sun protection interventions: supplementary document: Quantitative benchmark Cornwall PCT region. Report prepared for South West Public Health Observatory

Social-marketing based sun protection intervention strategy for Cornwall PCT. Report for South West Public Health Observatory (2009)
Report
Eagle, L., Kemp, G., & Jones, S. (2009). Social-marketing based sun protection intervention strategy for Cornwall PCT. Report for South West Public Health Observatory

The bronze debate: Looking gold verses getting old (2009)
Presentation / Conference
Kemp, G., & Eagle, L. (2009, June). The bronze debate: Looking gold verses getting old. Paper presented at 8th International Congress of the International Association on Public and Non-profit Marketing

Key principles of social marketing (2009)
Presentation / Conference
Eagle, L., & Kemp, G. (2009, June). Key principles of social marketing. Presented at South West Public Health Observatory Quarterly Health Intelligence Analysts Seminar

Accentuating the positives or negatives: The impact of message framing on health communication effectiveness (2009)
Presentation / Conference
Eagle, L., Kemp, G., & Jones, S. (2009, June). Accentuating the positives or negatives: The impact of message framing on health communication effectiveness. Paper presented at South West Public Health Annual Scientific Conference

The bronze debate: Looking gold versus getting old (2009)
Journal Article
Kemp, G., & Eagle, L. (2009). The bronze debate: Looking gold versus getting old

Although knowledge of links between sun exposure and skin cancer risks is increasing, young adults continue to intentionally expose themselves to high levels of UV exposure without adopting recommended sun protection behaviours. A pilot study of UK u... Read More about The bronze debate: Looking gold versus getting old.

Getting the user involved in the UK National Health Service (2008)
Presentation / Conference
Kemp, G. (2008, September). Getting the user involved in the UK National Health Service. Paper presented at World Social Marketing Conference

Shared meanings or missed opportunities? The implications of functional health literacy for social marketing interventions (2008)
Presentation / Conference
Kemp, G., & Eagle, L. (2008, June). Shared meanings or missed opportunities? The implications of functional health literacy for social marketing interventions. Paper presented at 8th International Congress on Public and Nonprofit Marketing

Shared meanings or missed opportunities? The implications of functional health literacy for social marketing interventions (2008)
Journal Article
Kemp, G., & Eagle, L. (2008). Shared meanings or missed opportunities? The implications of functional health literacy for social marketing interventions. International Review on Public and Nonprofit Marketing, 5(2), 117-128. https://doi.org/10.1007/s12208-008-0012-7

Social marketing based strategy for sun protection interventions. Report for South West Public Health Observatory, Bristol (2008)
Report
Eagle, L., Kemp, G., & Tapp, A. (2008). Social marketing based strategy for sun protection interventions. Report for South West Public Health Observatory, Bristol

"UK social marketing academic capacity mapping”. Report for National Social Marketing Centre, London (2008)
Report
Eagle, L., Kemp, G., McDowell, R., & Warren, S. (2008). "UK social marketing academic capacity mapping”. Report for National Social Marketing Centre, London

UK social marketing academic capacity mapping (2008)
Report
Eagle, L., Kemp, G., McDowell, R., & Warren, S. (2008). UK social marketing academic capacity mapping

Social marketing-based sun protection intervention strategy for Cornwall PCT: A Pilot (2008)
Report
Eagle, L., Kemp, G., & Jones, S. (2008). Social marketing-based sun protection intervention strategy for Cornwall PCT: A Pilot