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Business model innovation in complex service systems: pioneering approaches from the UK defence industry (2013)
Conference Proceeding
Morales, R., & Kapletia, D. (2013). Business model innovation in complex service systems: pioneering approaches from the UK defence industry. In 7th International Conference on Knowledge Management in Organizations: Service and Cloud Computing. , (93-103). https://doi.org/10.1007/978-3-642-30867-3_9

Manufacturers and operators of complex service systems are increasingly focused on customer-centric strategies. Examples include solution-based contracts, which provide more holistic approaches closely linking design, manufacture, use and reuse funct... Read More about Business model innovation in complex service systems: pioneering approaches from the UK defence industry.