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Public responses to volunteer community care: Propositions for old age and end of life (2019)
Journal Article
Tapp, A., Nancarrow, C., Morey, Y., Warren, S., Bowtell, N., & Verne, J. (2019). Public responses to volunteer community care: Propositions for old age and end of life. PLoS ONE, 14(7), https://doi.org/10.1371/journal.pone.0218597

Background Funding shortages and an ageing population have increased pressures on state or insurance funded end of life care for older people. Across the world, policy debate has arisen about the potential role volunteers can play, working alongside... Read More about Public responses to volunteer community care: Propositions for old age and end of life.

Vicious or virtuous circles? Exploring the vulnerability of drivers to break low urban speed limits (2016)
Journal Article
Tapp, A., Nancarrow, C., Davis, A., & Jones, S. (2016). Vicious or virtuous circles? Exploring the vulnerability of drivers to break low urban speed limits. Transportation Research Part A: Policy and Practice, 91, https://doi.org/10.1016/j.tra.2016.06.007

Levels of support for 20mph limits in Great Britain are consistently high. However, these positive attitudes are not translating into similarly positive behaviour changes in terms of complying with these new speed limits. Recent research from the aut... Read More about Vicious or virtuous circles? Exploring the vulnerability of drivers to break low urban speed limits.

Great Britain adults' opinions on cycling: Implications for policy (2016)
Journal Article
Tapp, A., Davis, A., Nancarrow, C., & Jones, S. (2016). Great Britain adults' opinions on cycling: Implications for policy. Transportation Research Part A: Policy and Practice, 89, 14-28. https://doi.org/10.1016/j.tra.2016.05.001

© 2016 Elsevier Ltd. In its neglect of cycling, the transport policy history of Great Britain is typical of many car-dependent societies. Policy inertia with respect to sustainable travel may be driven by the assumptions that, firstly, most household... Read More about Great Britain adults' opinions on cycling: Implications for policy.

Support and compliance with 20 mph speed limits in Great Britain (2015)
Journal Article
Tapp, A., Nancarrow, C., & Davis, A. (2015). Support and compliance with 20 mph speed limits in Great Britain. Transportation Research Part F: Traffic Psychology and Behaviour, 31, 36-53. https://doi.org/10.1016/j.trf.2015.03.002

© 2015 Elsevier Ltd. All rights reserved. There are a number of challenges relating to both the support of and compliance with speed limits. The introduction of 20 mph limits in Great Britain is no exception: the recent rise in the deployment of thes... Read More about Support and compliance with 20 mph speed limits in Great Britain.

Profiling key purchase influencers: Those perceived as consumer savvy (2011)
Journal Article
Nancarrow, C., Tinson, J., & Brace, I. (2011). Profiling key purchase influencers: Those perceived as consumer savvy. Journal of Consumer Behaviour, 10(2), 102-110. https://doi.org/10.1002/cb.353

The concept of consumer intelligence or consumer savvy is defined and the way in which this can be measured is examined with a view to determining if and how being perceived to be savvy affects decision-making influence in a family setting in the UK.... Read More about Profiling key purchase influencers: Those perceived as consumer savvy.

Consumer savvy and intergenerational effects (2008)
Journal Article
Nancarrow, C., Tinson, J., & Brace, I. (2008). Consumer savvy and intergenerational effects. International Journal of Market Research, 50(6), 731-755. https://doi.org/10.2501/S1470785308200183

The authors examine the concept of consumer savvy, distinguishing consumer savvy from marketing savvy, and examine three ways of measuring consumer savvy in adults and children. The measurement of human intelligence has a 100-year history, so the res... Read More about Consumer savvy and intergenerational effects.

Let's get ethical: Dealing with socially desirable responding online (2008)
Journal Article
Nancarrow, C., & Brace, I. (2008). Let's get ethical: Dealing with socially desirable responding online

Because marketing researchers are focusing increasingly on the issues of corporate and consumer social responsibility and other ethical behaviour, there is a clear need to assess the possible impact of Socially Desirable Responding in interviews on t... Read More about Let's get ethical: Dealing with socially desirable responding online.

"GROw"ing up: Tweenagers' involvement in family decision making (2007)
Journal Article
Nancarrow, C., & Tinson, J. (2007). "GROw"ing up: Tweenagers' involvement in family decision making. Journal of Consumer Marketing, 24(3), 160-170. https://doi.org/10.1108/07363760710746166

Purpose - Practitioners in particular have noted that kids are growing older younger (KGOY) and academic research has in parallel shown that children are becoming more involved in the final stages of purchase decisions, albeit in a limited number of... Read More about "GROw"ing up: Tweenagers' involvement in family decision making.

Ritzer's McDonaldization and applied qualitative marketing research (2005)
Journal Article
Nancarrow, C., Vir, J., & Barker, A. (2005). Ritzer's McDonaldization and applied qualitative marketing research. Qualitative Market Research: An International Journal, 8(3), 296-311. https://doi.org/10.1108/13522750510603352

Purpose – The purpose is to examine the insights gained from applying Ritzer's thesis of McDonaldization to international qualitative marketing research, in particular the four pillars of McDonaldization: efficiency, calculability, predictability, an... Read More about Ritzer's McDonaldization and applied qualitative marketing research.

The influence of children on purchases: The development of measures for gender role orientation and shopping savvy (2005)
Journal Article
Tinson, J., & Nancarrow, C. (2005). The influence of children on purchases: The development of measures for gender role orientation and shopping savvy. International Journal of Market Research, 47(1), 5-27. https://doi.org/10.1177/147078530504700105

The changing composition of the family, changes in gender role orientation and individual differences in marketing or shopping 'savvy' seem likely to affect the degree of influence of different family members in various stages of a purchase. This pap... Read More about The influence of children on purchases: The development of measures for gender role orientation and shopping savvy.

Engaging the right mindset in qualitative marketing research (2001)
Journal Article
Nancarrow, C., Barker, A., & Tiu Wright, L. (2001). Engaging the right mindset in qualitative marketing research. Marketing Intelligence and Planning, 19(4), 236-243. https://doi.org/10.1108/EUM0000000005561

Addresses the need in qualitative market research to consider how best to sample and recruit the right mindsets (respondents) and, if appropriate, prime these for subsequent interviews to maximise insight. Discusses models that might direct recruitme... Read More about Engaging the right mindset in qualitative marketing research.

"Tell me lies, tell me sweet little lies": Dealing with socially desirable responses in market research (2001)
Journal Article
Nancarrow, C., Brace, I., & Wright, L. T. (2001). "Tell me lies, tell me sweet little lies": Dealing with socially desirable responses in market research. Marketing Review, 2(1), 55-69. https://doi.org/10.1362/1469347012569427

The rise of green, ethical, social, charity and cause-related marketing should heighten interest in the marketing research problem of socially desirable responding in interviews. This phenomenon leads to over-reporting of what is socially desirable,... Read More about "Tell me lies, tell me sweet little lies": Dealing with socially desirable responses in market research.