The Chinese bittersweet cake in Orbea’s internationalization
(2017)
Book Chapter
Urzelai, B., & Puig, F. (2017). The Chinese bittersweet cake in Orbea’s internationalization. In A. Vecchi (Ed.), Reshoring of Manufacturing- Drivers, Opportunities, and Challenges (163-181). Springer International Publishing. https://doi.org/10.1007/978-3-319-58883-4
Book chapter. Available through: https://link.springer.com/chapter/10.1007/978-3-319-58883-4_8