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Youth engagement with alcohol brands in the UK (2017)
Report
Morey, Y., Eadie, D., Purves, R., Hooper, L., Gillian, R., Warren, S., …Tapp, A. (2017). Youth engagement with alcohol brands in the UK

Report from Cancer Research UK, University of the West of England and University of Stirling which explores how young people engage with alcohol brands

Social marketing-based strategy for obesity interventions (2008)
Report
Tapp, A., Eagle, L., & Spotswood, F. (2008). Social marketing-based strategy for obesity interventions

Terms of reference for this project We were requested by Dr Julia Verne to provide a literature-based, judgement-based (i.e. no new primary research) draft social marketing strategy for addressing the rising rates of obesity within the South West... Read More about Social marketing-based strategy for obesity interventions.

Social marketing to encourage initiation and continuation of breastfeeding in Penhill and Pinehurst, Swindon
Report
Pollard, K., Condon, L., Warren, S., Collins, K., Tapp, A., Boyles, A., & Ricketts, A. Social marketing to encourage initiation and continuation of breastfeeding in Penhill and Pinehurst, Swindon

Executive Summary • NHS Swindon has targets to increase the initiation and duration of breastfeeding to 6-8 weeks and beyond. A number of interventions have been implemented to increase local breastfeeding prevalence, including the UNICEF Baby Frien... Read More about Social marketing to encourage initiation and continuation of breastfeeding in Penhill and Pinehurst, Swindon.