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Explaining productivity in a poor productivity region

Webber, Don J.; Webber, Gail A.; Berger, Sebastian; Bradley, Peter


Don J. Webber

Gail A. Webber


© 2017, © The Author(s) 2017. Productivity is the preferred measure of firm-level efficiency and perceived to reflect resource use rates. Semi-structured interviews with restaurant managers in a tourism-dominated low productivity rural area reveal that they are motivated to supply products that they believe in and to sustain a quality of life that meets their needs rather than striving to achieve higher productivity. Pricing strategies, managerial objectives and local market characteristics are found to radically influence the area’s productivity value. An area’s productivity value might not be an indicator of resource use rates or productive efficiency, and could instead reflect resident managers’ motivations towards money and the presence of opportunities to achieve scale economies.


Webber, D. J., Webber, D., Webber, G. A., Berger, S., & Bradley, P. (2018). Explaining productivity in a poor productivity region. Environment and Planning A, 50(1), 157-174.

Journal Article Type Article
Acceptance Date Sep 11, 2017
Online Publication Date Oct 16, 2017
Publication Date Feb 1, 2018
Journal Environment and Planning A
Print ISSN 0308-518X
Electronic ISSN 1472-3409
Publisher SAGE Publications
Peer Reviewed Peer Reviewed
Volume 50
Issue 1
Pages 157-174
Public URL
Publisher URL


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