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Current industry perceptions of tertiary advertising and marketing programmes

Eagle, Lynne

Authors

Lynne Eagle



Citation

Eagle, L. (1992, December). Current industry perceptions of tertiary advertising and marketing programmes. Paper presented at 1992 Marketing Educators' Conference, Otago, New Zealand

Presentation Conference Type Conference Paper (unpublished)
Conference Name 1992 Marketing Educators' Conference
Conference Location Otago, New Zealand
Start Date Dec 1, 1992
End Date Dec 1, 1992
Publication Date Dec 1, 1992
Peer Reviewed Peer Reviewed
Keywords industry perceptions, advertising, marketing
Public URL https://uwe-repository.worktribe.com/output/1109694


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