Adrian Sargeant
Exploring brand values in the charity sector: Just what is the span of control?
Sargeant, Adrian; Hudson, J.
Authors
J. Hudson
Citation
Sargeant, A., & Hudson, J. (2003, November). Exploring brand values in the charity sector: Just what is the span of control?. Paper presented at ARNOVA Conference
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | ARNOVA Conference |
| Start Date | Nov 1, 2003 |
| End Date | Nov 1, 2003 |
| Publication Date | Nov 1, 2003 |
| Peer Reviewed | Not Peer Reviewed |
| Keywords | brand values, charity sector |
| Publisher URL | https://netforum.avectra.com/eWeb/DynamicPage.aspx?Site=ARNOVA&WebCode=Homepage |