Jane Powell Jane.Powell@uwe.ac.uk
Professor in Public Health Economics
Social marketing in action: Geodemographics and heavy drinking
Powell, Jane; Tapp, Alan
Authors
Alan Tapp Alan.Tapp@uwe.ac.uk
Professor
Citation
Powell, J., & Tapp, A. (2005, July). Social marketing in action: Geodemographics and heavy drinking. Paper presented at Academy of Marketing Annual Conference 2005, University of Dublin, UK
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | Academy of Marketing Annual Conference 2005 |
| Conference Location | University of Dublin, UK |
| Start Date | Jul 10, 2005 |
| End Date | Jul 10, 2005 |
| Publication Date | Jul 1, 2005 |
| Peer Reviewed | Not Peer Reviewed |
| Keywords | social marketing, heavy drinking |
| Public URL | https://uwe-repository.worktribe.com/output/1048982 |
| Additional Information | Title of Conference or Conference Proceedings : Academy of Marketing Annual Conference 2005 |
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