Qualitative research: experiences from the UK

Avineri, Erel; Susilo, Yusak

Abstract

This workshop is designed to address the what, why, and how of qualitative research (QR). QR methods have the ability to answer questions that quantitative research cannot, illuminating the reasons behind observed behavior, which is increasingly important as we strive to promote behavioral change. Participants will learn when to use QR, which methods are appropriate for which research questions, and how qualitative and quantitative methods can reinforce each other.

Citation

Avineri, E., & Susilo, Y. (2011, January). Qualitative research: experiences from the UK

• Presentation Conference Type: Conference Paper (unpublished)
• Conference Location: Washington, D.C., USA
• Start Date: Jan 23, 2011
• End Date: Jan 27, 2011
• Publication Date: Jan 1, 2011
• Peer Reviewed: Not Peer Reviewed
• Keywords: qualitative research, travel behaviour
• Public URL: https://uwe-repository.worktribe.com/output/966133
• Publisher URL: http://pressamp.trb.org/conferenceinteractiveprogram/PresentationDetails.aspx?ID=43787&Email=
• Additional Information: Title of Conference or Conference Proceedings : TRB 90th Annual Meeting